I See You…
Share this page: I see you, ICD-10 procrastinators. I meet you at chiropractic conventions and seminars. I talk to you on the phone. I read about you in really unnerving statistics, like the one I saw recently from the Department of Health and Human Services (HHS)...
No, It’s Not Awesome
I talk to a lot of chiropractors, and it’s almost always a joy. Except when I hear something like this: “Hey, I treat my brother’s wife’s cousins for free. That’s okay, right?” or “I have some great patients who have been with me for 10 years, so sometimes I just, you...
Don’t Let Your Practice Get Buried in All The STUFF
Share this page: I don’t know about you, but when I graduated from Chiropractic College, I thought I’d open my doors, charge folks a single fee for each service, maybe have to deal with a little insurance, and that would be that. Looking back, I had no idea of what I...
Don’t Get Clipped by Coupons
Share this page: Like many of you, I don’t have much time to fool around on the internet. But this morning, it only took me two minutes to find these three Groupon offers from various chiropractic clinics around the country: Initial Consultation and Adjustment ($90...
▶︎ 
Why is the Discount Challenge prize amount $15,024? Because that is the average “per-occurrence” fine for Medicare inducements. That’s not $15,024 per patient, that’s not per provider, that’s PER VISIT. Stinks, doesn’t it? To us, the prize amount is worth the investment if we can help our profession better understand proper discounting.